As an Apple computer fan, we were pleased at hearing of their greening efforts. The mobile and computing device leader released its fall 2009 Macbook laptop and iMac desktop computer recently, claiming “environmental,” and other desirable features.
Included are; a polycarbonate case, longer life battery and LED-backlit display in the laptop, and the use of mercury-free glass and other “highly recyclable” materials for the desktop.
Of course, questions are always raised when a big corporation takes a new approach to the environment. In this case, many asked whether Apple
's new efforts are "green enough" and to be commended, or are their efforts merely marketing and green-washing?
“Dragged kicking and screaming into the [eco] movement, Apple…removed the vast majority of toxic chemicals from its desktops…While it looks similar to other vendors in terms of content, it doesn’t have much of a disposal program—and since it doesn’t have removable batteries for its laptops anymore, safely disposing of them would be relatively expensive.” – Macnewsworld
It's important to acknowledge serious "greening" efforts by big companies and reward their attempts, provided their claims don't outweigh the extent of their actual efforts. Apple
, like many electronic firms, has a long way to go. As consumers, we need to keep pressuring them to do more.
More reading @ Greenpeace blog, Making Waves and 9to5Mac. Compare electronics based on their "green" properties @ EPEAT.net